Asset | Marketing wants to help you to be prepared for the exams. For this reason, during the entire year, guidelines are available for you at Asset | Marketing.
An online guideline costs € 2, - for members of Asset, and € 6, - for non-members.
Normally you can pick up the already printed guidelines at room E102 (€ 3, - for members of Asset, and € 7, - for non-members). (Make sure to bring your Asset Member Card!) Due to COVID-19 measures, distribution is not possible via this way. We still want to provide you with access to the guidelines, therefore we offer an online alternative for the guidelines.
The guidelines that will be available at Asset | Marketing in the current unit so far are:
- Customer Analytics
- Pricing and Revenue Analytics
- Conjoint Analysis
The guidelines are usually available 2-3 weeks before the exams. When they are finished and ready to be sold a link to the guideline shop will be added to this page.
Still searching for
In the current unit, we are still searching for brand new guidelines for the following courses:
- Marketing for Pre-master
Are you interested in writing a guideline for Asset | Marketing yourself next semester and earn some extra money? Please send a message to firstname.lastname@example.org.